Foods for Books A continuous relationship that Pancious made with WVI resulted in the 6th Preciously Pancious. This time Pancious receive helped in funding books for the children in Halmahera.
Foods for Books is the title of the program and it lets people to donate Rp5000 for the children in Northern Halmahera building a mobile library through social media. Customers were provided with a place mat where they can snap their foods pictures and uploaded them to Instagram with #foodsforbooks and mention @panciouspancious. Every picture posted with the hashtag is valued Rp5000 each.
This cause also supported by the drop box for those who willing to donate their books too at Pancious Jakarta outlets. The activity resulted a great numbers of posts more than 500 posts in total.
Period: 31 August – 11 October 2015